This Isn't Just Software to Us.

Sandee Finley, ETA, CPP, is the Chief Payments Officer at PaySafe Associates and AtPoint Solutions, where she is widely recognized for her business acumen and tenacity. With extensive expertise in merchant services and the payments industry, she earned her Certified Payments Professional (CPP) designation through the Electronic Transactions Association (ETA) and continues to share her knowledge with partners, colleagues, and clients.

Sandee’s journey to leadership has been shaped by hard work, perseverance, and a broad range of training experiences. After earning her Associate’s Degree in Information Technology in 2004, she began her career at Merchants’ Choice Card Services as a Customer Service and Technical Support representative. She quickly advanced into a management role, overseeing the department and leading training for both new and existing employees.

She later transitioned into a Relationship Management position, where she helped multiple ISO/Agent offices integrate with the MCCS/MCPS platform and grow their businesses. In 2014, Sandee joined Taylor Kelly at Merchants Choice Payment Solution Partners—the second-largest sales organization for MCPS and Woodforest National Bank—as the Senior Director of Customer and Technical Support. There, she was responsible for ISO/agent training, integration, and support to expand their business operations and networks.

After MCPS Partners was sold in 2017, Sandee continued working alongside Taylor Kelly, joining a new sales organization as Vice President of Operations for PaySafe Associates. In 2022, she was promoted to Chief Payments Officer for both PaySafe Associates and AtPoint Solutions.

Sandee is a proven leader in streamlining and scaling vertical-specific ISV ventures, leading them toward profitability and long-term growth. Her organizational strengths and ability to identify growth opportunities have allowed her to build sustainable teams and scalable infrastructure. Her deep industry knowledge and commitment to ongoing education—for both herself and her teams—are central to her leadership style.

In addition to her involvement with Trident 1, Sandee is an active member of the PayTech Women organization, serving as Co-Chair of the PayTech Women – Houston Chapter, and is also a member of the RSPA W2W (Women to Women) Community. She also serves as Executive Vice President of UP Payments, the payment division of Upper Hand software.